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VP, Marketing & Innovation Partnerships

New York, NY

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The audio revolution is here – and iHeart is leading it! iHeartMedia,  the number one audio company in America , reaches 90% of Americans every month -- a monthly audience that’s  twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. In fact, we have:

  • More #1 rated markets than the next two largest radio companies combined;
  • We’re the largest podcast publisher , with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;
  • iHeart is  the home of many of the country’s most popular and trusted on-air personalities and podcast influencers , who build important connections with hundreds of communities across America;
  • We create and produce some of  the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;
  • iHeartRadio is the  #1 streaming radio digital service in America;
  • Our  social media footprint is 7 times larger than the next largest audio service; and
  • We have  the only complete audio ad technology stack in the industry for all forms of audio , from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale. As a result, we’re able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option.


Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.


Only one company in America has the #1 position in everything audio: iHeartMedia!


If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!


What We Need:

We are seeking a visionary and dynamic leader to join our team as the Vice President of Marketing & Innovation Partnerships. In this role you will cultivate strategic partnerships within the technology and innovation sectors, harnessing new technology to enhance iHeart's innovation capabilities, thereby increasing brand revenue, affinity, and consumer engagement. This role involves building innovative ad products, initiatives, and business models to bolster iHeart's market perception, attract advertisers, and boost revenue growth.


You will collaborate closely with cross-functional teams to identify emerging trends, technologies, and opportunities that will keep iHeart at the forefront of the industry and a must-buy with advertisers and execute an audience-centric innovation strategy to drive advertiser revenue. Ideal candidates will excel in audience growth, revenue expansion with advertisers and partners, and the evolution of brand, artist, and fan experiences across the enterprise.


What You'll Do:

  • Conceptualizing Innovative Programs: Collaborate with sales, marketing, and cross-functional teams to conceptualize and develop groundbreaking campaigns and programs that leverage emerging technologies, such as augmented reality, virtual reality, interactive installations, AI, and more.
  • Piloting and Testing: Create pilot programs to test new ideas and technologies, allowing for rapid iteration and refinement of creative concepts before scaling.
  • Technology Evaluation : Assess and evaluate new technologies, partnerships, and investments that have the potential to enhance our products and services.
  • Technology Integration: Integrate the latest technologies into marketing strategies, such as AI, data analytics, and interactive digital experiences, to enhance user engagement, provide a unique brand experience, and drive revenue.
  • Strategic Partnerships : Establish and maintain strategic partnerships with industry leaders, startups, research institutions, and other relevant organizations to drive innovation and access external expertise
  • Cross-Functional Collaboration: Work closely with creatives, developers, product, programming, sales and marketing teams to ensure seamless execution of campaigns, combining creativity with technical precision.
  • Stay Abreast of Trends: Keep up-to-date with the latest trends in technology, experiential, and marketing to identify new opportunities and ensure that marketing efforts remain on the cutting edge.
  • Consumer-Centric Approach: Focus on creating awesome consumer experiences that bring brands closer to fans
  • Problem Solving: Troubleshoot technical challenges that may arise during the execution of campaigns and find creative solutions to overcome obstacles.


What You'll Need:

  • Bachelor's Degree Marketing, Partnerships, Business Development or related area required.
  • 7-10+ years of progressive experience in marketing, innovation, partnerships, experiential / events
  • Proven experience in innovation leadership roles within the media and entertainment industry or tech sector.
  • Strong knowledge of emerging technologies such as AR/VR, AI, blockchain, digital distribution platforms, experiential marketing.
  • Excellent strategic thinking, problem-solving, and analytical skills.
  • Exceptional communication and presentation skills.
  • Demonstrated ability to inspire and lead cross-functional teams.
  • Self-starter with an ownership mindset, relentless drive to execute and take calculated risks to drive growth
  • Strategic thinking with a client-first mindset; a desire for creative problem solving
  • Creative mindset with a passion for pushing boundaries and challenging the status quo.


What You'll Bring:

  • Respect for others and a strong belief that others should do this in return
  • Specialized depth and/or breath of knowledge in job discipline or field
  • Ability to work independently, with guidance in the most complex situations
  • Previous experience managing mid-large sized projects of moderate complexity
  • Ability to recognize and mitigate risk
  • Passion for continued knowledge sharing and learning to formulate innovative ideas
  • Analytical thinking and judgement to build creative solutions to complex problems
  • Comfortable interacting with individuals of all levels and ability to maintain professional relationships
  • Strong communication skills that include being able to negotiate and encourage a broader point of view


Compensation: $180,000 - $225,000


Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.


Location: New York, NY: 125 West 55th Street, 10019

Position Type: Regular

Time Type: Full time

Pay Type: Salaried


Benefits:

iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:

  • Employer sponsored medical, dental and vision with a variety of coverage options
  • Company provided and supplemental life insurance
  • Paid vacation and sick time
  • Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing
  • A Spirit day to encourage and allow our employees to more easily volunteer in their community
  • A 401K plan
  • Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
  • ​A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!


We are accepting applications for this role on an ongoing basis.


The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.


Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.


Click Here to learn about the San Francisco Fair Chance Ordinance .


Non-Compete will be required for certain positions and as allowed by law.


Our organization participates in E-Verify. Click here to learn about E-Verify.


iHeartMedia is the number one audio company in the United States, reaching nine out of 10 Americans every month – we specialize in radio, digital, social, podcasts, influencers, data, and events across the nation and provide premier opportunities for advertisers.


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