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VP Marketing

Universe is looking for a VP of Marketing to lead our growth and marketing initiatives. This role is part art, part science. It spans the quantitative (product analysis, in-app experimentation, pricing) and qualitative (brand marketing, press, collaborations) sides of marketing. 


In this role you'll work with best-in-class analytical marketers, product managers, and designers. The goal is to grow our business and put a dent in the larger culture. We're looking to build a marketing "machine" that complements our category-defining product team.


Responsibilities

  • Manage creative and brand holistically at the company working closely with our design team
  • Oversee the growth team and manage the execution of bottoms-up and top-down strategies including funnel optimization
  • Develop strategy and manage the execution of campaigns across various channels
  • Drive measurable business impact by establishing and meeting key targets
  • Own lifecycle marketing efforts and identify opportunities to improve our communication and presence
  • Collaborate cross functionally with design, product, and engineering to align on goals, meet targets, and support broader company objectives
  • Build your marketing team (recruiting, hiring, onboarding, management)


Qualifications

  • You can work at the highest and lowest levels; thinking strategically but ready to get your hands dirty and run campaigns if that's what the team needs
  • You are a self-starter and able to own various initiatives from start to finish
  • You appreciate both creative and quantitative work and delight in unblocking it
  • You’re super organized, you work hard, and you communicate clearly
  • You have built something from scratch. Whether it’s another startup, a feature film, or a political campaign.
  • You have experience working in a startup environment that requires flexibility, continuous innovation and performance improvement
  • You have experience leading teams, working cross-functionally, and outcomes driven

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