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Vice President, Digital Creative & Social Media

New York, NY

Overview & Responsibilities:

Paramount Kids & Family Global Marketing is seeking a Vice President, Digital & Social Creative to lead the digital and social content team within the global creative group. This role encompasses leading all aspects of creative execution for digital assignments, including website and app builds, alongside spearheading social media creative execution with an acute understanding of social trends. A significant requirement is extensive experience managing large teams, with a focus on blending creative expertise with business savvy in a cross-functional environment.


This position will manage branded accounts, ensuring adherence to social industry standards while driving innovative, impactful creative solutions. Finally, the ideal candidate has a passion for youth culture, comedy and the occasional sliming!


Responsibilities include but not limited to:

  • Lead and manage a first class 25+ creative team, encouraging a culture of excellence, and providing empowerment and motivation.
  • Set and maintain high-quality standards in digital & social creative for all K&F IP launches and Franchises globally including Nickelodeon, Nick JR, and affiliated property accounts.
  • Drive ongoing innovation and creative experimentation in the marketing team including championing the use of new tools, formats and ways of working across channels.
  • Act as a primary creative partner with showrunners and talent to develop digital and social content extensions.
  • Partner with Creative, Marketing, Gaming and Creator teams to establish new standard procedures for digital-first content creation.
  • Prepare and present creative presentations to internal and external partners.
  • Provide creative direction and guidance on social video productions.
  • Build a creative organization that functions as creators, end-to-end production, and operates efficiently.
  • Provide creative oversight for website and app builds, ensuring alignment with brand standards and objectives & enhancing digital production capabilities across platforms.
  • Collaborate with product and development teams and 3rd party vendors on UX & UI design and functionality for all interactive projects.
  • Ensure that website and app designs effectively communicate brand messaging and engage users.
  • Lead selection and management of 3rd party vendors and agencies for collaboration on various projects.


Basic Qualifications:

  • 10+ years experience in social/digital creative development, ideally in TV, Technology, Media, or Lifestyle brands.
  • Extensive experience managing large teams and driving creative vision.
  • Strong understanding of web-based digital content, social platform standards, and trends.
  • Fluency in User Experience industry standards & mobile-first design.
  • Expertise in Adobe Creative Suite, with knowledge of Final Cut Pro/Adobe Premiere.
  • Deep knowledge of upcoming social platforms and mobile/social video trends.
  • Excellent presentation, communication, and relationship management skills.
  • Bachelor’s degree required.


Additional Qualifications:

  • Inquisitive, talented people who know how to work hard and have fun doing it
  • Innovative thinkers and creative problem solvers who are great teammates
  • People with big ideas but small egos
  • Passion for the ever-changing industry and a drive to succeed
  • Highly adaptive and agile
  • Perennially curious, inventive, innovative and forward-thinking


Nickelodeon, now in its 42nd year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location based experiences, publishing and feature films. For more information or artwork, visit Nickelodeon and all related titles, characters and logos are trademarks of Paramount Global. 



Hiring Salary Range: $180,000.00 - 215,000.00. 


The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. 

The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible. More here


Paramount is an equal opportunity employer (EOE) including disability/vet.


At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer.

We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.


If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability.

You can request reasonable accommodations by calling 212.846.5500 or by sending an email to [email protected]. Only messages left for this purpose will be returned.

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