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Summer Intern, Marketing Analytics

Washington, District of Columbia, United States

SiriusXM and its brands (Pandora,SXM Media, AdsWizz, Simplecast, and SiriusXM Connected Vehicle Services) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.


This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world.


Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.


Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. Pandora provides consumers with a uniquely-personalized music and podcast listening experience with its proprietary Music Genome Project® and Podcast Genome Project® technology. Pandora is available through its mobile app, the web, and integrations with more than 2,000 connected products.


How you’ll make an impact:

This position will support the Marketing Analytics and Planning teams with analytical and forecasting initiatives for the Pandora and SiriusXM Marketing organizations.


The intern will work closely with the marketing teams to analyze and interpret data, identify trends and insights, and support the development and implementation of marketing strategies.


The ideal candidate will blend strong quantitative skills with a keen business analytics sense, and exhibit strong problem solving and critical thinking skills.


What you’ll do: 

  • Pull data using SQL and perform ad hoc analysis to answer questions from marketers, marketing leaders and executive leadership with a focus on providing insights for decision-making
  • Use machine learning and statistical methods to build models to evaluate feature importance to retention KPIs, focusing on actionable insights to drive business decisions
  • Work closely with the Growth and Marketing teams to improve existing reporting; design and measure A/B tests and create data-driven insights to continuously optimize business performance and listener outcomes
  • Work cross-functionally with Finance, Product, Engineering, Data Science and Operations teams to align reporting and prepare cross-functional data driven presentations for stakeholders
  • Build and improve automated and ad-hoc data visualizations and dashboards with Zeppelin/Tableau, Hive/Presto/Spark SQL and Excel/Google Sheets


What you’ll need:

  • Internships are open to current students enrolled at a university (those graduating by May 2026 are preferred) and recent graduates who graduated within the 12-month period prior to the start of the internship as well as broadcasting schools with one-year programs that provide certificates of completion.
  • Strong interest in marketing and a desire to learn about marketing analytics
  • Excellent time management and attention to detail
  • Excellent written and verbal communication skills
  • Interpersonal skills and ability to interact and work with other staff
  • Willingness to take initiative and to follow through on projects
  • Ability to work independently and in a team environment
  • Ability to pay attention to details and be organized
  • Commitment to “internal client” and customer service principles
  • Thorough knowledge of MS-Office and Google Suite (Outlook, Word, Excel, PowerPoint, Google Sheets, Google Slides)
  • Experience with data analysis tools such as Excel and SQL. R and Python experience preferred.
  • Familiarity with cloud platforms such as Google Cloud Platform (GCP), Amazon Web Services (AWS) and data visualization tools such as Tableau or Power BI
  • Familiarity with Git and/or Bitbucket
  • Must have legal right to work in the U.S.


At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the base salary for this position to be $37-40/hr and will depend on your skills, qualifications, and experience. Additionally, this role might be eligible for discretionary short-term and long-term incentives. We encourage all interested candidates to apply.


Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.


The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.

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