Social Media Manager

Bethpage, NY

Danessa Myricks Beauty is looking for a dynamic and hard-workingSocial Media Manager to join our team!! The ideal candidate will possess a professional demeanor and speech, be attentive to detail in work, and complete tasks timely. A positive attitude and a strong work ethic are a must.


Essential Duties and Responsibilities:

  • Lead development of social strategy: working closely with our Brand and Communications Strategy team, you’ll devise holistic strategy for social channels (Instagram, Facebook, Twitter, Tik Tok and more), determining how our social content and engagement pays off our broader brand and business goals.
  • You’ll also evolve our strategy based on performance and emerging trends and developments in the social landscape.
  • Comms and calendar planning: you’ll work with the broader marketing team to build a roadmap of social initiatives, mapping social content to broader campaigns and brand initiatives.
  • You’ll determine when our channels can be leveraged to support existing campaign content and when to devise new bespoke content.
  • As the owner of the social calendar, you’ll proactively develop content ideas and community engagement ideas as part of the marketing mix.
  • Lead content creation: working from the social strategy, you’ll create new content specifically for social channels that helps to build community and engagement.
  • You’ll work with partners in design, merchandising, and marketing in order to best convey the features and benefits of products, as well as broader community engagement content ideas.
  • Manage Brand Ambassadors and Partners: take our brand ambassador strategy and become the owner of the implementation - working with our ambassadors to brief content needs, manage the delivery, and build relationships.


Qualifications:

  • Experience working with influencers, content creators, or brand ambassadors.
  • Ability to create presentations (in either Powerpoint or Google Slides) that visually communicate ideas.
  • You are an entrepreneurial individual who cares about the brand and finds opportunities to be creative and proactive in helping achieve business and brand goals.
  • Passion for content and social platforms, who keeps up to speed with the latest developments and trends across the space.
  • Experience managing and contributing to a marketing calendar, specifically building a social content calendar
  • Highly collaborative and able to quickly establish credibility within the team to impact decisions through both formal and informal influence.

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