Social Media Director

Los Angeles, CA

PragerU is the world's leading conservative nonprofit that is focused on changing minds through the creative use of digital media. Taking full advantage of today's technology and social media, we educate millions of Americans and young people about the values that make America great. We’re proud to be voted “Best Place to Work in Los Angeles” by LA Business Journal.

Under the direction of the CMO, implement the social media marketing strategy and oversee a team of Social Media Managers. The ideal candidate should have experience working in content development, social media management, and be results-driven. They should be skilled and passionate storytellers with an appreciation and deep understanding of social platforms.

Duties and Responsibilities:

  • Oversee the execution of marketing strategy measured by significant growth of video views, subscribers, and online donations
  • Produce and oversee all social media content implementation across all platforms utilizing news cycle to optimize results of both organic and paid campaigns
  • Responsible for collecting and analyzing all analytical data to measure performance and effectiveness
  • Lead outreach efforts with like-minded organizations to engage in content swaps and email acquisition partnerships
  • Provide reports to CMO and CEO on marketing results
  • Evolve and elevate PragerU’s storytelling through timely, engaging campaigns
  • Collaborate across the team and different departments to capture in-the-moment content while keeping overall content, our brand voice/style, and social strategy in mind

Successful Candidates Will Possess:

  • 5-7 years of social media and/or related digital marketing experience preferred
  • Management experience
  • Strategic experience on social platforms including YouTube, Facebook, Twitter, and Instagram, as well as staying up to date on emerging platforms
  • Passion for social media and good understanding of key trends
  • Excellent written and verbal communication skills
  • Extremely organized with an eye for detail

How to Apply: Please submit a resume and cover letter. In your cover letter, include a section explaining how your values align with ours, and why you would want to specifically work at PragerU.

What We Do: We promote American values through the creative use of educational videos that reach millions of people online. Serving all ages, our content offers a free alternative to the dominant left-wing ideology in culture, media, and education. Whether you’re searching for a deeper understanding, a new perspective, or a way to get involved, PragerU helps people think and live better.

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