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Social Content Creator

New York, NY +1

As a Social Content Creator, you will be one of our master storytellers. Bringing the world of sport and betting to life for our audiences through new and innovative techniques and approaches that will be designed to delight and engage our followers.

An integral part of our Content and Social Team, you will be responsible for developing engaging and compelling content for our social media platforms and you'll be given the opportunity to showcase your creativity, passion for sports, and digital marketing skills to drive brand awareness, engagement, and customer loyalty.

Key Responsibilities

  • Content Creation – Develop, direct, shoot, edit, design, publish and even appear in creative content strategies tailored to our target audience across various social media channels, including but not limited to Twitter, Facebook, Instagram, TikTok, and YouTube.
  • Copywriting - Craft captivating and persuasive copy for social media posts, ads, and campaigns that align with brand voice and messaging guidelines.
  • Visual Content Production - Create visually appealing static and motion graphics, images, and videos that enhance social media content and drive engagement; collaborating with designers and internal studio to ensure brand guidelines are fully met.
  • Trend Monitoring - Stay up-to-date with industry trends, social media best practices, and emerging platforms to identify new opportunities for content creation and audience engagement.
  • Campaign Management - Assist in the planning, execution, and optimization of social media marketing campaigns to achieve set KPIs - such as reach, engagement, and conversion.
  • Analytics and Reporting - Monitor social media metrics and performance analytics to track the effectiveness of content and campaigns, providing insights and future learnings for improvement.


About You:

  • You will be a versatile and dynamic creator, proficient across multiple disciplines and facets, embodying a proactive, hands-on approach
  • You will be able to demonstrate robust influencing abilities, motivating leaders and teams to produce culturally impactful content
  • You are a conceptual thinker and you will expertly translate creative concepts into meticulously crafted output
  • You will effectively present and advocate for your team's creative concepts to a diverse, cross-functional audience and executive stakeholders
  • You will be adaptable in navigating ambiguity within a fast-paced setting, making prompt, quality-driven decisions aligned with evolving project requirements and creative objectives
  • You will communicate with clarity and precision, articulating the strategic rationale underlying the creative process
  • You will be a self-starter who is detail and process oriented
  • You will be inherently inquisitive, with a passion for exploring innovative creative formats – always pushing for new, for different, for better
  • And you will flourish within a collaborative environment, while also possessing the independence to manage tasks autonomously, exhibiting strong time management skills


  • Proficient in the main creative tools, including Adobe Creative Suite (Illustrator, Photoshop, After effects, Premiere Pro, Final Cut)
  • Proficient in the use of DSLR’s and current phone technology with a keen eye on leveraging emerging technology to enhance content output
  • Excellent written and verbal communication skills with a keen attention to detail
  • Proven experience in social media management and content creation, preferably in the sports or gaming industry
  • Proficient in the use of social media management tools and analytics platforms
  • Strong understanding of current trends in sports, betting, and digital marketing.
  • Ability to work effectively in a fast-paced, dynamic environment and manage multiple projects simultaneously
  • Bachelor's degree in Marketing, Communications, Journalism, or a related Design field


The base salary range for this role is $69,000 per year - $100,000 per year, depending on job-related knowledge, skills, and experience. This role is eligible for the Fanatics Betting and Gaming annual bonus program and an equity award. *Salary range is listed in USD; ranges will change based on country of residence.

In addition to the base, bonus, and equity, full-time employees are eligible for Medical, Dental, Vision, 401K, paid time off and other benefits like GymPass, Pet Insurance, Family Care Benefits, Free Shipt deliveries, and more. We’ll also give you $500 to set up your home office!

For information about our benefits, please visit

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