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Senior Designer

PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2014, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, Rockstar Energy Drink and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales. At the heart of PepsiCo is Performance with Purpose – our goal to deliver top-tier financial performance while creating sustainable growth and shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate.


Why PepsiCo Design?

At PepsiCo design, we have a saying: “We’re crazy enough to think we can inspire the future.” This is what drives us, in everything we imagine, develop and execute.


Our goal is clear: to connect PepsiCo’s beverage, snacks and nutrition portfolios, with today’s hyper-connected, networked users and consumers hungry for meaningful, authentic and relevant brand experiences across multiple touch points and regions of the world.


Our Opportunity…

The Senior Brand Designer is responsible for execution of comprehensive brand design and graphic design projects for multiple brands and campaigns. Successful candidates will demonstrate superior ability to drive design thinking from ideation thru concept development, refinement, and execution. Creating high quality design solutions by directly executing design and leveraging internal/external design resources. Ideal candidates take their craft seriously, but also enjoy designing quick hits for laughs and likes.


Accountabilities:

  • Brand Design Development: Partner across disciplines within PepsiCo and external suppliers to ensure design assets are developed and delivered with quality, value, and on-time. Inform and align stakeholders throughout the creative process, regularly reviewing the status of projects with appropriate leadership to verify that project expectations are met.
  • Design Project Management: Support the visual identity for the Pepsi portfolio, working in collaboration with the North America Pepsi Design Director and other design leaders across brand, product, packaging, equipment, marketing, and advertising.
  • Generate creative design proposals (visions, scenarios, concepts) in order to visualize the desired output and share it with internal and external team members.
  • Participate in research activities and effectively translate customer needs into actionable design strategy (must be able to execute those requirements into design solutions). Help drive to final design recommendations, decisions, and design approval to enable artwork execution/production phases. Ensure thorough consideration of all project variables and that the final solution will perform as planned.
  • Lifestyle, Design, & Culture: Responsible for staying ahead of current trends in design, fashion, music, lifestyle brands, social media, and all relevant digital platforms. Followed by the need to translate into design solutions consumer connections to elevate our brands, make them hyper-relevant and drives deep consumer love.
  • External Design Network: Supports the PepsiCo Design Organization in building and cultivating a strong external design network.


Qualifications/Requirements

  • 3-5 years of hands-on brand and packaging/graphic design experience and Bachelor’s Degree in Design required
  • Should have full-time agency side and or client-side experience
  • Advanced experience with Adobe Creative Suite software (Photoshop skills are a must.)
  • Must be willing and able to travel 15% of the time


Preferred Qualifications:

  • Strong typography skills, conceptual design skills, and design strategy experience
  • 360 brand design experience (i.e., print, packaging, digital, environmental, experiential)
  • Illustration skills and photo retouching knowledge
  • Comfortable learning new software including 3D rendering applications
  • Extraordinary design taste and expertise with an excellent sense of design trends
  • Ability to work in an agile, dynamic work environment with a start-up mentality (comfortable with risk and uncertainty)
  • Strong stakeholder relationship management - effectively influence at all levels in the organization, as well as across regions and functions
  • Effectively communicates (verbally and written) with internal and external business partners
  • Collaborative and works well with others to deliver results; keep others informed to avoid unnecessary surprises
  • Ability to multitask. Excellent time and project management skills to be able to meet project deadlines


Relocation Eligible: Not Eligible for Relocation

Job Type: Regular


All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.


PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity


Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.


If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy


Please view our Pay Transparency Statement

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