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Senior Coordinator - Insights and Analytics

Atlanta, GA

HOW YOU'LL HELP US KEEP CLIMBING (OVERVIEW & KEY RESPONSIBILITIES)

Delta Air Lines is seeking a Sr. Coordinator of Insights & Analytics to support earned media strategies as part of the Media Relations + Brand Reputation team within Corporate Communications. The successful candidate will report to and work closely with the Insights & Analytics Manager to provide data-backed insights and reporting in support of communications programs and tactics that build Delta's reputation as an airline driven by an innovative, sustainable, customer-centric, employee-focused culture. 


Key Responsibilities:

  • Analyze media data to generate actionable insights that will be used to inform communications strategies
  • Create reports, visualizations, and presentations in support of department strategies
  • Maintain media analytics team files, including benchmarking documents and trackers
  • Provide analytics inputs for ongoing team deliverables
  • Develop and maintain strong relationships with key stakeholders and partners
  • Be a team player who collaborates well with others and has a proven track record of driving results from stakeholders outside their immediate team


WHAT YOU NEED TO SUCCEED (MINIMUM QUALIFICATIONS)

  • Experience with the manipulation and analysis of raw digital data
  • Familiarity with Boolean query writing
  • Proficiency in Excel (e.g., pivot tables, formulas, filtering, etc.)
  • Ability to uncover insights and communicate them in a clear, concise manner
  • Attention to detail and strong organization skills
  • Experience with reporting and/or dashboard building
  • Inquisitive nature and a passion for learning and solving problems
  • Enthusiasm about story telling with data
  • Strong writing skills to provide clear, concise insights
  • Where permitted by applicable law, must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered for U.S.-based job, if not currently employed by Delta Air Lines, Inc.


WHAT WILL GIVE YOU A COMPETITIVE EDGE (PREFERRED QUALIFICATIONS)

  • Minimum of 1-year experience working in an agency environment or other earned media analytics function
  • Previous media monitoring software experience (e.g., Critical Mention, Cision, Meltwater)
  • Understanding of the digital traditional and social media landscape
  • Collaborative team player who excels at building relationships
  • Self-starter, glass-half-full outlook that anticipates future needs, outcomes, and situations


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