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Retention Marketing Coordinator

Austin, TX

We’re looking for a Retention Marketing Coordinator to help produce the cult-favorite Huckberry Newsletter, which sends to our community of 1M+ 3x per week. Each newsletter is chock-full of the best gear, brands, content, and diversions on the globe that day. This person will act as an assistant Editor-in-Chief, ensuring the right product/story is represented in the right way through compelling copy, point of view, and A+ imagery. The ideal candidate is a total gear nerd, highly organized, and doesn't let details slip through the cracks. 


The Retention Marketing Coordinator reports to the Retention Marketing Manager / eCommerce Department. This is a highly visible role, requiring regular communication with departments across the organization, as well as senior leadership. 


This role is based out of our headquarters in Austin, TX; relocation support will be provided to a remote hire


Responsibilities

  • No day is the same–you will help manage the retention program end-to-end, from concept to deployment to performance analysis
  • Brief and lead a talented group of 6-8 designers in weekly cycles to produce 2 emails per week + 4 SMS per month. This includes merchandising, input on positioning, distilling feedback from stakeholders, and scheduling the campaign
  • Pull customer insights, data, seasonal merchandise, and personal perspective to influence product marketing that meet the moment
  • Work cross-functionally to ensure channel merchandising balances both company initiatives and customer wants/needs
  • Maintain communication with campaign managers and key stakeholders from planning to product launch
  • Work with Retention Marketing Manager to implement opportunities to A/B test for optimization and to deepen customer relationships
  • Identify and create systems/processes to that will improve launch strategy and cross-functional alignment


Requirements

  • 2+ years experience in email marketing and/or digital merchandising
  • Extremely detail-oriented, with past project management experience a plus
  • Able to communicate clearly and effectively
  • Experience with ESP – Klaviyo and/or Attentive experience is a bonus
  • Comfortable with working with project management tools (Airtable a plus)
  • Google Suite (primarily Google Docs and Sheets)


Benefits

  • Medical, Dental, Vision benefits
  • 401(k) with employer match
  • WFH flexibility & hybrid office 
  • 30 day paid sabbatical at 4 years
  • Summer Fridays
  • Company sponsored weekly workouts
  • Mental health support
  • Paid Parental Leave in every state
  • Paid Time Off & Paid Sick Leave
  • Paid Volunteer Time Off to volunteer with an organization you're passionate about
  • Generous employee discount

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