Regional Events Manager

Hawthorne, CA

For nearly 50 years, Michaels has been the destination where Makers get inspired, learn, shop, and create. We strive to cultivate an inclusive shopping environment for all Makers and work environment for all Team Members, providing a place of belonging and empowering everyone to bring their creative dreams to life. At Michaels, every Team Member is encouraged to hone their craft with opportunities for personal and professional growth. From our Stores and Distribution Centers to Artistree and our Support Center, our best-in-class team is passionate about leaving the world a better, more creative place by contributing to every “make”.


Michaels is an Equal Opportunity Employer. We are here for all Team Members and all Makers to create, innovate and be better together.


The Regional Events Manager is responsible for the recruiting, interviewing, training/development, execution and KPI tracking of the in-store class instructors in their region. Areas of focus include support of class instructors, helping scale the in-store class program, managing inventory needs, training and development, and class KPI tracking.


Potential Candidate:

  • Must be (ideally) Located in CA (or in Utah or Nevada)
  • Able to travel up to 75%


Major Activities

Recruiting:

  • Work with Store teams and recruitment to actively attract instructors to the Michaels class program
  • Coordinate coverage for stores without a Lead Instructor.


Training and Development:

  • Hold instructors accountable for training and development
  • Provide development opportunities for instructors
  • Partner with Manager – Education Programs – In-Store to build and update training
  • Provide coaching to instructors, as needed
  • Partner with Store Education Content Designer on instructor goals and growth plans.
  • Partner with lead instructor for the region to host training and ensure training is up to date


Execution:

  • Oversee the overall execution of the in-store class program for the stores in the assigned region
  • Monitor, track and report out on key KPIs and metrics for the in-store class program
  • Identify any issues and troubleshoot with partnership from store education content designer and store manager
  • Monitor and track supplies for the region to ensure adequate stock for the stores to complete the classes             
  • Partner with Store Education Content Designer to identify issues and potential replacements or permanent changes
  • Communicate and reinforce all in-store marketing standards across stores
  • Work with stores to ensure marketing is driving classes and troubleshoot any problem areas
  • Identify any issues and troubleshoot with partnership from store education content designer and store manager
  • Monitor and track supplies for the region to ensure adequate stock for the stores to complete the classes            
  • Partner with Store Education Content Designer to identify issues and potential replacements or permanent changes
  • Communicate and reinforce all in-store marketing standards across stores
  • Work with stores to ensure marketing is driving classes and troubleshoot any problem areas


Minimum Knowledge/Skills/Abilities

Minimum Education

  • Bachelor’s degree


Minimum Special Certifications or technical skills

  • Strong in all Microsoft Suite Applications: Work, PowerPoint, Excel, and Outlook


Minimum Type of experience the job requires

  • 3-4 years of relevant experience
  • 1+ years management experience with a minimum of two direct reports
  • Experience managing a team remotely or on a hybrid work schedule
  • Travel required - Able to travel up to 75%


Other

  • Demonstrates servant leadership and ability to coach a variety of personalities
  • Excellent written and communication skills
  • Strong interview skills
  • Experienced analytical skills
  • Ability to effectively communicate
  • Strong attention to detail
  • Ability to organize and execute multiple projects
  • Ability to work independently
  • Ability to work under pressure and meet deadlines


Preferred Education

  • Bachelor’s degree in Marketing, Communications, Operations, or related field


Preferred Special Certifications or technical skills

  • Inventory Planning
  • Inventory/Supply ordering


Preferred Type of experience the job requires

  • Training experience  


Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job.


Total Base Pay Range for this Position:

$66,150.00 - $116,550.00


Michaels is committed to the full inclusion of all qualified individuals. In keeping with this commitment, Michaels will assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the job, and/or to receive all other benefits and privileges of employment, please contact Customer Care at 1-800-642-4235 (1800-MICHAEL).

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