Product Marketing Specialist

Melville, NY

The Wholesale Channel Marketing team is seeking a talented, motivated, and creative Product Marketing Specialist to support our team with marketing, product management, branding, and messaging efforts focused on the Latin American market.

This position is full time and offers a hybrid work schedule requiring you to be in the office Mondays and Wednesday* and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.

Responsibilities

Facilitate marketing activities and specific marketing plans for business product lines to establish placement within the Latin America product market.
Collaborate with multiple business groups within Canon USA and Canon Latin America to bring new products to market, ensuring that all product launches remain on schedule, and within budget.
Ensure that proper communication of product features and specifications are conveyed to the Latin American market.
Responsible for ensuring the accuracy of translated marketing materials and web content prior to market distribution.
Analyze Latin American market data and provide recommendations for the development of marketing and incentive plans to increase the sales of a particular products and/or product lines.

Qualifications

PLEASE NOTE: We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor.

Bachelor's degree in a relevant field or equivalent experience required, plus 3 to 5 years of related experience.
Requires Bilingual communication skills in English/Spanish.
Experience in a sales and/or marketing position supporting industry specific products.
Must be detail-oriented and deliver on-time performance to meet key objectives.
Must have at least a moderate level of technical knowledge with an aptitude to understand and communicate technical aspects of our products, including those related to security.
Must be able to clearly articulate product strategies and value propositions to internal sales, dealers, and customers.
Strong project management skills required.
Domestic travel may be required 3-5 times a year.

The Company will not pursue or support visa sponsorship for this position.