Paid Media Specialist

Los Angeles, CA

FabFitFun is looking for a Paid Media Specialist to join our in-house Acquisition Marketing team! This position will be based full-time onsite at our HQ in West Hollywood, CA.

This Specialist will help support the day-to-day strategy, management and monetization across all social platform driven campaigns. Reporting to our Senior Manager, Growth Marketing, you will be instrumental in driving customer growth, revenue and LTV for FabFitFun’s subscription membership across paid social channels.

Ideal candidates have hands-on experience in creating and running social media campaigns both paid and organically using social media channels.

What You’ll Do:

Manage the day to day paid media campaigns (setting up and monitoring) across platforms, such as Meta/Facebook, Twitter, YouTube, Instagram, TikTok and any new emerging platforms
Execute optimization of targeting creatives, messaging, spend and bids across campaigns to meet target KPIs
Pull, analyze and share weekly channel/creative performance with the rest of the team and stakeholders to drive optimization decisions
Work with cross-functional teams, including Influencer and Creative to ideate and distribute assets for paid media campaigns and sponsorship opportunities
Ensure that campaigns are prioritized and flighted appropriately for CPA efficiency as well as potential for increased scale/volume
Brainstorm and develop content and creatives with internal/external partners that will drive high-response rates in addition to maintaining brand voice and aesthetic
Develop and maintain testing methodology for creatives, placements, and audiences

What You’ll Bring:

2-3 years hands-on experience in creating and running social media campaigns both paid and organically using social media channels
Experienced in marketing tracking and reporting off social media platforms
Comprehensive understanding of the marketing funnel along with how and where campaigns are categorized
Familiarity ideating creative content either in-house, on platform or via video agency
Blend of creativity and analytical skill with a strong results-oriented, metrics-driven approach to problem solving
Effective communication with advertising partners to drive campaign performance
Ability to seek, test, and evaluate new advertising channels/partners
Aptitude to work outside of your comfort zone and thrives in a fast pace work environment
Ability to juggle projects across multiple networks and platforms
Passion for new technology and staying on the pulse of effective growth tactics

The expected salary range for this position is $65,000 - $80,000.

The compensation package will also include an initial equity grant, in addition to a range of generous medical, dental, vision and other perks & benefits.

Compensation decisions are determined using a variety of job-related factors such as skill set, geographic location, market demands, experience, and education / certifications. If we extend an offer for employment, we will consider all individual qualifications.

What You'll Get! The Benefits & Perks of FabFitFun...

Uncapped / Generous PTO
Medical, Dental & Vision with competitive coverage options and plans
401K & 401K Match
Pet insurance for any FFF furry friends via Nationwide - covers 90% expenses
Complimentary annual FFF subscription with seasonal $25 credit for e-commerce flash sales
Donation matching program via BrightFunds, where the company matches up to $500 charitable donations per employee
HQ Perks: Paid parking, weekly catered lunch, cold brew & kombucha on tap, additional snacks & beverages

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