NA Fabric and Home Care Media Manager
Cincinnati, OH
New York, NY
As a Media Manager you will
- Understand and ensure team is on track for media deliverables
- Lead statuses and coordination and communication with the brand team(s)
- Day-to-day contact for agency partners- collaboration, timing, asset needs, etc.
- Lead preparation, development, execution, and monitoring of media plans and/or activaiton
- Gather information and conduct initial data assessment to be used in developing media plans and/or activation, such as demographic profiles, media usage habits, media costs
- Ensure flowcharts, monthly budgets, authorizations, delivery recaps, competitive analyses, and billing is properly maintained
- Develop and execute Digital campaigns including supplier RFP/evaluation, campaign set up and optimization
- Extrapolate and synthesize insights from reporting data from various platforms including DCM, Social platforms and Media Tools and monitor campaign pacing
- Coordinate trafficking and tagging across all media types (Digital, TV, Radio, etc.) and ensure Account teams have appropriate specs and accurate creative is being used (key point to of coordination with Ad Ops, Investment teams and account team from creative agencies)
- Ensure records of plans, insertion orders, schedules, etc. are in place and compliant
- Responsible for billing reconciliation with buying agency including Proof of Performance process
- Evaluate media opportunities and craft POVs for the category
This Role will require the individual to:
- Work well in a team-based, fast paced, detail-oriented environment
- Apply media expertise to lead and develop best in class media plans, approaches, and activation.
- Navigate effectively through complex issues, leveraging expertise and business understanding to recommend solutions. Gain alignment to recommendation and oversee execution.
- Manage multiple stakeholders and multiple priorities, balancing short and long term needs and implications.
- Creatively envision solutions that meet the needs of the business
- Continuously learn and build media expertise while becoming fluent in “P&G”
- Keep current with what’s going on in the industry (industry periodicals, email newsletters, websites)
Qualifications
- Bachelor’s Degree
- Advanced computer skills (MS Word, Excel, PowerPoint)
- Desire for deeper understanding of media planning and activation as well as the business
- Passion for Media, including TV/video, mobile, banner, search, social, publishing, programmatic and branded entertainment.
- Basic understanding of all/most media vehicles and channels.
- Foundational marketing acumen.
Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience.
At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s, please click HERE.
Procter & Gamble participates in e-verify as required by law.
Qualified individuals will not be disadvantaged based on being unemployed.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Job Schedule: Full time
Job Number: R000115242
Job Segmentation: Recent Grads/Entry Level - Campus (Job Segmentation)
Starting Pay / Salary Range: $85,000.00 - $115,000.00 / year