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Marketing & Social Media Specialist

Palm Springs, CA

Exciting opportunity to join the marketing team of the highly anticipated opening of Thompson Palm Springs as our Marketing & Social Media Specialist. Thompson Palm Springs is poised to become the desert’s most exciting destination tailored for influential locals and sophisticated globetrotters alike. Situated at the heart of the city’s iconic Palm Canyon Drive, the hotel will offer a collection of 168 bungalow-inspired guest rooms and suites coupled with our total event space of 8,000 square feet plus additional outdoor and unique spaces.


Thompson Palm Springs will also house its own mainstay dining concept that will feed into the menus at two bespoke pools and accompanying lounges. an impressive array of ground-level retail space spanning over 30,000-square-feet, guests will also have access to a state-of-the-art fitness center and a first-of-its-kind tasting room from HALL Napa Valley, with additional tenants to follow.


At Thompson Palm Springs, a member of the Hyatt collection, we believe our guests select Hyatt because of our caring and attentive colleagues who are focused on providing efficient service and meaningful experiences. The Marketing & Social Media Specialist is a highly visible role reporting directly to the Director of Sales & Marketing. 


If you are a passionate and creative marketer with a love for the hospitality industry, we invite you to apply for the Marketing & Social Media Specialist position, playing a vital role in supporting the overall marketing and promotional efforts of the hotel. You will work closely with the Director of Sales and Marketing and our field marketing lead to develop and implement marketing strategies that drive brand awareness, attract guests, and enhance the hotel's reputation. This role offers an exciting opportunity to contribute to the growth and success of our luxury hotel.


Key Responsibilities:

  • Assist in the development and execution of marketing plans and campaigns to promote the hotel's offerings, including rooms, dining, events, and spa services.
  • Manage and update the hotel's website and social media profiles to ensure accurate and engaging content.
  • Collaborate with agency partners to create and maintain a content calendar, including blog posts, email newsletters, and social media updates.
  • Monitor online reviews and customer feedback to enhance the hotel's online reputation and guest experience.
  • Coordinate and execute email marketing campaigns, including list management, content creation, and performance tracking.
  • Support the creation of marketing collateral, including brochures, flyers, and promotional materials.
  • Assist in organizing and promoting special events, promotions, and packages.
  • Conduct market research to identify trends, competitor activities, and potential opportunities.
  • Monitor and report on the effectiveness of marketing efforts, using analytics and key performance indicators (KPIs).
  • Work closely with the Director of Sales and Marketing to manage the marketing budget effectively.


The range for this position is $22.00 to $24.00 per hour. This is the pay rate for this position that Thompsom Palm Springs reasonably expects to pay. Decisions regarding individual salaries will be based on a number of factors including experience, and education.


Qualifications

  • Bachelor's degree in Marketing, Business, or a related field. 
  • Self-starter with 1 year of experience in marketing, preferably in the hospitality industry but open to different lifestyle industries
  • Knowledge of digital marketing channels, including social media, email marketing, and SEO.
  • Proficiency in marketing software and tools, such as Google Analytics, email marketing platforms, and social media management tools preferred. 
  • Excellent written and verbal communication skills.
  • Creative mindset with the ability to develop engaging content.
  • Strong organizational and project management skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Attention to detail and a commitment to delivering high-quality work.
  • Flexibility to work evenings, weekends, and holidays as needed for special events and campaigns.


Thompson Palm Springs is a place where high expectations aren't just met-they're exceeded. It's a place of outstanding rewards, where talent opens doors to exciting challenges in the hospitality industry. It's a place where career opportunities are as unlimited as your imagination. Discover your place to shine in our warm, respectful, and inclusive culture.


Why work for Thompson Palm Springs?

  • Health, Dental, Vision Insurance eligibility after 30 days of employment.
  • 401k Retirement Savings Plan & Company Match
  • Paid Parental Leave & Adoption Assistance Program
  • Free & Discounted Hotel Rooms at Hyatt Hotels around the World!
  • Tuition Reimbursement


Our Vales: Empathy | Integrity | Respect | Inclusion | Experimentation | Wellbeing


Hyatt is an equal opportunity employer - M/F/Veteran/Disability/Sexual Orientation/Gender Identity

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