We have an excellent opportunity for a Marketing Manager for the Americas Marketing team in either Boston or New York. We are looking for a candidate to hit the ground running, who is very hands on, motivated and takes initiative. The individual will have the rare opportunity to work with a small marketing team, which is responsible for all of marketing for North America and our Official Institutions sector. This position requires someone who can juggle numerous projects and deadlines simultaneously, and is a self-starter--always striving for excellence.
- Execute high impact regional marketing campaigns to reinforce BNPP AM as the leading sustainable asset managerCollaborate with a global marketing team on various marketing initiativesCraft story angles and produce content in innovative formats to our target audiencesResponsible for content creation, including fact sheets and strategy overviewsOrganize events and webcasts – liaise with speakers to deliver content for sponsorship activitiesMonitor and evaluate marketing activities and deploy solutions to enhance their effectiveness in meeting key performance indicators (KPIs)Provide support on social media efforts including LinkedIn and Search engine marketingDistribute mailings in email marketing campaign systemPartner with the digital marketing team to manage websitesFormat presentations and commentaries when neededUtilize virtual event tools – such as BrightTalk, Stoneshot, Spotme, Welcome, etc.Work closely with US and global compliance teamsAssist with market researchWork on special marketing related projects as required
Role Requirements: Qualifications and Experience
- 3 - 6 years working in marketing roles in financial servicesKnowledge of financial concepts and investment productsConsiderable understanding of social mediaStrong computer skills, with advanced skills in InDesign, Illustrator, Photoshop, Excel and PowerPointA Bachelor’s Degree in Business, Marketing or a related discipline coupled with excellent academic credentials
Essential Skills/Competencies (technical/behavioral/leadership)
- Analytical skills: identifies all aspects of a subject and examines them in a critical way to construct a broad point of view.Accuracy: constantly attentive to the precision and thoroughness of the information sent and to the quality of the work; ensures that errors are minimized.Results-Driven: seeks to achieve the objectives set within the defined timeframe, by acting with tenacity, and by balancing costs and benefits.Taking Initiative: works proactively and independently, implementing work processes, ideas and solutions.Communication skills: expresses messages, both verbally and written, in an effective, organized way, which is appropriate to the audience being addressed.Teamwork: knows how to work in a team and/or across teams.
Physical presence in BNPP AM’s office(s) is an essential function of this position. BNPP AM requires all of our employees to be vaccinated in order to access its offices, subject to reasonable accommodations for reasons related to disability or religion.
BNP Paribas is committed to providing a work environment that fosters diversity, inclusion, and equal employment opportunity without regard to race, color, gender, age, creed, sex, religion, national origin, disability (physical or mental), marital status, citizenship, ancestry, sexual orientation, gender identity and gender expression, or any other legally protected status.
Education Level: Bachelor Degree or equivalent (>= 3 years)
Experience Level: At least 3 years