Manager, Retail Development
to join our Consumer Products organization based at our global headquarters in the El Segundo, CA area. The Manager Retail Development will have an increased responsibility for the development and strategic direction for Mattel Consumer Products (Hardlines, Softlines and Publishing) at top retail accounts across the U.S. The focus will be on all aspects of marketing while maintaining the current responsibility of execution as well as communicating frequently with licensees on assigned accounts. The Manager will also have responsibility for financial decision-making, tracking and reconciliation, along with content/pitch deck development and presentation.
What Your Impact Will Be:
● Strategic leader for Mattel Consumer Products (Hardlines, Softlines and Publishing) at top retail accounts.
● Responsible for building and driving Multi-Category Program Development – from ideation and strategy to executional tactics, to achieve/support organizational objectives for market share, volume, revenue, operating income and brand awareness.
● Responsible for the retail development budget of the account and ensuring that the revenue goals are being achieved
● Primary partners are Franchise team, Mattel sales organization, creative team, and category leads in licensing.
● Cultivates and fosters strong working relationships with retailer buyers, marketing managers, and key agencies/suppliers to ensure execution of Mattel CP programs.
● Ability to influence the account by selling-in key programs
● Applies financial acumen and analytical skills to build a successful strategy
● Manages complex, integrated marketing programs that cross multiple business segments, franchises and multiple marketing vehicles (in-store, online, social, PR)
● Works comfortably with licensees and specific category experience in Hardlines, Softlines and/or Publishing.
● Proven presentations skills with executive presence and leadership; ability to drive appropriate influence and results with key stakeholders
● Proven track record of developing and presenting a compelling marketing strategy and content presentation at a buyer/marketing manager level meeting
● Review & approves creative briefs
● Travel is required (approximately 30%)
● Reports into Director of Retail Marketing based in El Segundo, CA
What We’re Looking For:
● 5+ years of Retail Development experience and industry knowledge
● 3+ years of experience either at Mattel or specifically with top (mass) retail accounts
● Experience within the consumer brand/CPG space highly preferred
● Cross category programs and experience highly preferred
● Experienced decision maker and manager of retail development program planning and operations is required
● Proven presentations skills with executive presence and leadership; ability to drive appropriate influence and results with key stakeholders; exceptional communication skills (both written and verbal) is required.
● Fluency with Powerpoint is a must
What It’s Like to Work Here:
We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
We collaborate:
Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
We innovate:
At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
We execute:
We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Who We Are:
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.
Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.