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Licensing Project Manager

Easton, PA

Leads product development process from design submission through launch for Crayola’s licensee base to ensure products are developed on brand and on trend. , Drives communication across department to ensure licensing leadership is aware of licensee product direction and resolves issues to keep development on track and on time for each season’s delivery.  


  • PROJECT MANAGEMENT: Manages the product development for 800 products annually from 70 different licensees.
  • Project manages multi-stage development process of licensed products from ideation to retail shelf, ensuring compliance to product development requirements including but not limited to: signed contracts, QA audit documents and Safety testing documentation, and facilitates inclusion of Crayola core product with Crayola Licensing Operations and logistics.
  • Establishes strong relationships with licensee Product Development and Operations teams to ensure a long lead development pipeline reinforcing innovation and consumer led insights.
  • Resolves product development differences between licensees and extended team to ensure collaborative win-win solutions
  • Project manages extended team to ensure compliance for timely turnaround of internal/external submissions and alignment on concept, design, and graphics. Consolidates direction from all stakeholders to ensure one voice to licensee development teams.  
  • Manages licensee product development and use of assets in style guide to ensure all products are developed in compliance with brand guidelines, on trend and on time for each seasonal delivery.
  • Works with Crayola licensing leadership, creative department, creative agencies and licensees to ensure creative assets are developed on trend and in line with licensee category development needs.
  • Manages licensee’s use of and compliance with licensing software system, inclusive of: licensee scorecard evaluations, , and internal/external communications, asset management, and product approvals. Organizes licensee’s Semiannual/quarterly line reviews, licensee orientations, and product development meetings.
  • Develops and executes product development communication strategy to highlight licensee initiatives and packaging to internal/external audiences. 
  • Ensures collection of all contractual samples from licensees, routes samples through organization for visibility of licensee initiatives, and creates displays of licensee products for tradeshows, meetings, and summits.


  • Bachelor’s degree in business or marketing discipline desired
  • Min 5 years’ business experience with preferably 3 years’ experience in licensing preferably in product development
  • Strong interpersonal, written and verbal communication skills required including the ability to communicate in a firm and direct manner.
  • Detail oriented with excellent time management skills; ability to effectively handle multiple assignments in a constantly changing environment and set priorities and manage time to hit key deliverables each day
  • Proficient skills with Microsoft word, excel, and power point
  • Basic database management skills.
  • Self-directed and able to work independently
  • Travel 10%


The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is frequently required to sit, talk and hear. The employee is occasionally required to walk; use hands and fingers to operate, handle, or feel objects, tools, or controls; and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus.


  • Kid Inspired Culture
  • Free Admission to Crayola Experience for Employees
  • Community Volunteerism Opportunities
  • Annual Bonus Potential for all Full-Time Employees
  • Company Matched 401k & Employee Value Sharing Plan
  • Comprehensive Healthcare Benefits for Eligible Employees
  • Education Assistance Program
  • Wellness Programs
  • Employee Resource Groups
  • Generous Product Discounts Onsite & Online
  • Company Sponsored Employee Events
  • Discounts on a wide variety of products and services – automotive, electronics, fitness, travel and entertainment

Diversity & Inclusion at Crayola

We will cultivate diversity and create a culture of inclusion for our collective brands – one that grows through sustained action, demonstrates care for every life experience, inspires new products and content, and builds a sense of belonging in which every employee is able to be their very best.

Green is our favorite color!

Crayola cares about the environment and responsibly makes the products you love. Learn more about Crayola’s creative solutions for greener tomorrows:

We offer competitive salary, outstanding benefits and the potential for advancement through the use of creative abilities. No phone calls please. 

Search Firm Representatives - Please Read Carefully:

Crayola LLC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any employee at Crayola LLC via e-mail, the Internet, or directly to hiring managers at Crayola LLC in any form without valid written search agreement in place for that position will be deemed the sole property of Crayola LLC, and no fee will be paid in the event the candidate is hired by Crayola LLC as a result of the referral or through other means. 

Search firms are essential to the recruitment and staffing efforts at Crayola LLC, and we value the partnerships we have built with our vendors. For this reason, Crayola LLC has established and regularly maintains a preferred vendor list. Please note that even preferred vendors need to have a written search agreement signed by Human Resources at Crayola LLC in place for the specific position in order for a fee to be paid for any candidate referrals.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

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