Lead, Product Communications
Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Shopifolk thrive on that and are comfortable being uncomfortable. That means Shopify is not the right place for everyone.
Before you apply, consider if you can:
- Care deeply about what you do and about making commerce better for everyone
- Excel by seeking professional and personal hypergrowth
- Keep up with an unrelenting pace (the week, not the quarter)
- Be resilient and resourceful in face of ambiguity and thrive on (rather than endure) change
- Bring critical thought and opinion
- Embrace differences and disagreement to get shit done and move forward
- Work digital-first for your daily work
About the role
Our communications team is looking for an experienced professional with demonstrated storytelling and media relations success specifically in Enterprise software. Working cross-functionally, the ideal candidate will oversee Shopify product areas such as Commerce Components by Shopify.
Responsibilities
- Be part of the product communications leadership team for North America while managing agency partners and collaborating with various stakeholders across multiple product areas, international, legal, IR, etc.
- Maintain close relationships with Product Marketing counterparts and stakeholders to collaborate on product launches and storytelling moments
- Build Shopify’s Enterprise storytelling machine, showcasing how our leading commerce components provide flexibility, customization, and performance for the largest retailers in the world
- Closely monitor and follow ongoing media conversation as it relates to Enterprise commerce trends and innovation; carving out areas of opportunity for Shopify.
- Leverage strong media relationships and continuously deliver impactful storytelling across broadcast, print, and online outlets; experiment with new formats and mediums including podcasts, YouTube shows, Twitter Spaces, Substacks etc.
- Devise communications strategies surrounding major company efforts and launches
- Work with partner organizations to execute PR campaigns and ongoing storytelling
- Brief and prepare executives for media interviews, speaking engagements, and general thought leadership initiatives
- Provide senior counsel and support as required for inbound media inquiries and issues
- Collaborate with regional counterparts in EMEA and APAC to ensure effective rollout of global campaigns and partnerships
Qualifications
- Must have experience leading PR efforts specifically in Enterprise software
- Extensive experience in PR / communications
- Strong experience crafting and executing thought leadership campaigns for technical subject matter and innovative topics
- Bold, creative, and strategic thinker with attention to detail and a deep understanding of what it takes to execute impactful product comms
- An experienced comms professional who is willing and excited to think beyond the traditional (and can demonstrate experience doing so); open to questioning orthodoxy and willing to experiment with different, and sometimes unconventional, ways of sharing news
Our belief is that a strong commitment to diversity & inclusion enables us to truly make commerce better for everyone. We encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities. Please take a look at our Sustainability Reports to learn more about Shopify’s commitments to our communities, and our planet.
All your information will be kept confidential according to EEO guidelines.