Influencer Marketing Coordinator

New York, NY

Reporting to the Influencer Marketing Manager, the Influencer Marketing Coordinator will be responsible for scouting new influencers, overseeing the influencer database, gifting and product shipments, and managing influencer recaps.


Major Responsibilities:

  • Builds and maintains influencer contact database
  • Researches and identifies key and trending influencers/creators that align with the overall brand positioning & marketing goals and ensure a diverse pool of creators
  • Outreaches to potential influencers weekly to engage on a gifting basis
  • Maintains product inventory and fulfills product send-outs to influencers
  • Monitors social for influencer mentions & tags
  • Develops and assembles monthly and weekly reports including partnership recaps, campaign summaries/learnings; opportunity to present and share ideas with wider team
  • Helps create and organize internal documents including influencer media kits, media briefs, talent rosters, rate sheets, etc.
  • Occasional administrative duties including managing team meetings, compiling and circulating meeting notes
  • Support the rest of the influencer team with additional tasks whenever needed


Requirements:

  • Bachelor's degree required
  • ~1 year experience in influencer marketing or social media
  • Expert understanding of Excel (advanced reporting), Mac Skills, including MS Office, and MS Outlook, and Social Media, including Instagram and TikTok
  • Excellent communication skills, both written and oral
  • Ability to see effects of decision prior to implementing
  • Passionate about fashion, social media, & pop culture
  • Able to prioritize work effectively while juggling multiple tasks
  • Highly motivated to grow and learn
  • Flexibility to adapt to changing business needs, dealing with ambiguity
  • Preferred working knowledge of Dash Hudson

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