Influencer and Social Commerce Lead

Stitch Fix is searching for an established digital marketer to stand up a new function on the growth marketing team, reporting directly to the Director of Growth Marketing. This is a new and important role at Stitch Fix and our ideal candidate will be a combination of a social-savvy marketer, functional builder with a creative mind, and operator. As the Influencer and Social Commerce Lead, you will be responsible for setting the vision on leveraging organic social + influencer marketing channels to drive revenue and engagement for the brand and executing on our influencer programming, broadening the tiers of influencers we engage with (micro to VIP), and creating an ecosystem that helps bring our brand proposition and approach to life in an authentic way, positively impacting our brand and our business.

Overall, you will be challenged to push boundaries, propose and execute new ideas, and establish best practices in the social commerce space.

You're excited about this opportunity because you will…

• Develop and implement social commerce strategies that drive conversions, affiliate revenue and customer engagement through social media channels
• Lead work scoping, finding, briefing, nurturing and growing affiliate influencer talent across our platforms, and inline with our DEI goals 
• Work in a deeply cross functional role across internal partner teams including influencer marketing, creative, growth, consumer insights, product + merchandising as well as partner with external agencies
• Support our agency partners (social, creator, and affiliate influencer agencies) as part of an internal team who oversees messaging, programming, asset review & creation and editorial calendars and campaigns, reporting and toolsets 
• Measure, track, report and optimize performance across owned and partner channels: Facebook, Instagram, Tik Tok, YouTube, etc.
• Develop and own goals and performance metrics for your campaigns; monitoring regularly to understand effectiveness of strategies and identifying opportunities for improvement
• Present to senior leadership regularly on key business metrics, and progress to goals

We’re excited about you because…

• You have 4+ years of experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• You have previous success in building and scaling affiliate influencer and social commerce programs
• You leveraged influencers to drive conversions through things like takeovers + live shopping
• You possess a "test and learn" mindset, and have an understanding of the full user journey and where social media can impact and compliment it most
• You lead & motivate your partners to produce quality work within tight timeframes and simultaneously manage several projects, workstreams and deadlines. You thrive in building off of and project managing early-stage programs and taking them to the next level
• You demonstrate an understanding of the social landscape + best practices with specific experience in social commerce experience building out shops (collections, product detail pages) on social (front + back end), managing the check out experience w/product teams, product tags etc. 
• You live and breathe social media and the influencer space. You have a point of view on how, where and when we should engage on individual channels and how best to partner with Influencers, both micro and macro, to build brand affinity with new audiences
• You can easily collaborate and brief an internal creative team or agency to get the perfect social-first content 

Why you'll love working at Stitch Fix...

• We are a group of bright and kind people who are motivated by challenges. You can be your authentic self here, and are empowered to encourage others to do the same!
• We are a successful, fast-growing company at the forefront of tech and fashion, redefining retail for the next generation
• We are a technologically and data-driven business
• We are committed to our clients and connected through our vision of “Transforming the way people find what they love”
• We love solving problems, thinking creatively and trying new things
• We believe in autonomy & taking initiative
• We are challenged, developed and have meaningful impact
• We take what we do seriously. We don’t take ourselves seriously
• We have a smart, experienced leadership team that wants to do it right & is open to new ideas
• We offer competitive compensation packages and comprehensive health benefits
• You will be proud to say that you work for Stitch Fix and will know that the work you do brings joy to our clients every day

At Stitch Fix, we’re about personal styling for everybody and we believe in both a service and a workplace where you can be your best, most authentic self. We’re the first fashion retailer to combine technology and data science with the human instinct of a Stylist to deliver a deeply personalized shopping experience. This novel juxtaposition attracts a highly diverse group of talented people who are both thinkers and doers. All of this results in a simple, powerful offering to our customers and a successful, growing business serving millions of men, women, and kids. We believe we are only scratching the surface on our opportunity, and we’re looking for incredible people like you to help us carry on that trend.

Our anticipated compensation reflects the cost of labor across several US geographic markets, and the range below indicates the low end of the lowest-compensated market to the high end of the highest-compensated market. This position is eligible for new hire and ongoing grants of restricted stock units depending on employee and company performance. In addition, the position is eligible for medical, dental, vision, and other benefits. Applicants should apply via our internal or external careers site.

Pay Range

$138,000—$147,000 USD