Director, Commercial Strategy

Chicago, IL

The Director of Commercial Strategy is a high-visibility role responsible for helping to define and drive Green Thumb’s lofty ambitions. This individual will join our commercial leadership team to tackle and drive the most pressing strategic priorities across our business. This team and role will define, manage, and execute strategic initiatives to shape how we operate our business today and for years to come.

This individual will have the opportunity to work on a broad variety of projects providing exposure to retail, sales, marketing, finance, and operations/cultivation functions, paving the way for future career opportunities throughout our organization. We expect that this role will help build a deep understanding of many facets of our business, and this individual would ideally then transition to a CGM (Commercial General Manager) role to lead a region and manage the P&L.

Reporting into the Vice President, Commercial Strategy, Marketing, and Planning, this team and individual will have significant exposure to the executive leadership team and serve as the go-to partners for the C-Suite to address existing challenges and establish new strategies to grow our business. To drive results, this individual will bring a people-first approach to building a team and developing and implementing strategies across a range of topics such as regional growth strategies, business process improvement, and capability building.

Strategy Development

Partner with the executive and Revenue Org leadership teams to define priorities, identify the most pressing needs, and drive strategic initiatives to bring our priorities to life throughout the organization
Develop and refine commercial strategies for markets, channels, and strategic customers based on current landscape, regulatory frameworks, and future ambitions
Support evaluation of corporate performance and develop recommendations to improve effectiveness of our execution strategies
Develop presentations and cohesive storylines for the strategic initiatives, adapting each to the target audience (e.g., retail operations vs. sales team vs. executive leadership)

Analysis, Insights and Organizational Effectiveness

Leverage data and insights to identify drivers of our business and model implications of changes based on strategic shifts and/or regulatory changes
Lead and/or collaborate on ad-hoc analysis on brand, category, channel, and market level performance to support strategic objectives and business goals
Evaluate the effectiveness of key strategic commercial and market initiatives with regular reporting to senior leadership
Identify, develop, and execute enhancements and expansion of our organizational processes and tools

Stakeholder Management

Collaborate closely with cross-functional counterparts to develop plans that ensure quality of recommendations and successful outcomes
Support executive leadership in the development of messaging and presentations for key internal and external meetings
Collaborate closely with Finance and IT to enhance reporting and analytics systems

Leadership

Establish Commercial Strategy team as a go-to resource for high-quality strategic insight, analytics, and concise executive-level communication of business performance, opportunities, and strategies
Build and develop supporting team over time as role and function are integrated into the business

Qualifications

Education: Bachelors degree required, MBA preferred
Experience: 4+ years of graduating experience in management consulting or corporate strategy role, CPG experience preferred
Industry Knowledge (Preferred): Understanding of the cannabis market and/or similar highly regulated industries (e.g. Beverage Alcohol, Tobacco, etc.)
Collaboration: Experience working within a highly matrixed function and partnering with various groups – sales, brand marketing, retail operations, etc.
Project/Process/Stakeholder Management: Proven ability to manage projects from start to finish, with a focus on managing stakeholders and proactively identifying differing perspectives to anticipate and address challenges and gaps
People Leadership: Experience managing project teams and coaching direct reports to drive outcomes and develop pipeline of talent for the broader organization
Presentation Effectiveness: Ability to translate insights into structured presentations that highlight key takeaways; Ability to present effectively to senior audiences
Advanced Analytics: Ability to identify, analyze, and interpret trends in complex data sets to inform decision making

Additional Requirements

Must pass any and all required background checks
Must be and remain compliant with all legal or company regulations for working in the industry
Must possess valid driver’s license
Must be a minimum of 21 years of age
Must be approved by state badging agency to work in cannabis industry