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Creator Communications Manager

Instagram seeks an experienced Creator Communications Manager to develop consumer PR programs that support the company’s creator-focused efforts. This position will report to Instagram's Head of Communications and will create a team focused on creator-centric initiatives, working closely with Instagram's partnership, product, community, and marketing teams.


Responsibilities

  • Lead creator communications for Instagram and across the Facebook family of apps, setting strategy with Instagram and Facebook’s communications, partnership, marketing, and community teams across areas like creator monetization, consumer-facing PR about creators, and creator events
  • Manage communications around high profile partnerships with creators, brands, and publishers
  • Maintain a close working partnership with Facebook's consumer PR and partnership leads to stay coordinated on plans
  • Put systems and processes in place to connect Instagram's global PR teams and agencies to learnings and best practices from our efforts in the United States
  • Drive growth and business goals in key regions working with growth, partnerships and community teams
  • Ensure our key messaging, narratives and FAQs scale to international teams
  • Work with finance and HR teams to ensure our teams and agencies are set up with the budgets and resources they need to scale


Minimal training

  • Bachelor's degree in Communications, English or related field
  • 10+ years of experience, both agency and in-house, with creator, consumer, vertical and partnership communications experience
  • Experience managing campaigns and issues with partners and public figures
  • Experience managing agencies and putting in place scalable processes to drive and measure results
  • Experience drafting messaging materials, working with cross-functional groups and executives on press efforts


Preferred Qualifications

  • Extensive influencer and teen Public Relations or Marketing experience with knowledge for the product Instagram
  • Strong project management and decision-making skills
  • Strong leader with extensive experience for helping teams succeed, and working in a fast-paced and growing cross-functional environment
  • Background managing and scaling large global press campaigns and initiatives in areas related to areas like fashion, sports, entertainment or news
  • Experience working with startups and/or consumer internet companies

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