Coordinator, Digital Marketing

Santa Monica, CA

Interscope Geffen A&M Records (“IGA”) is home to some of the biggest artists in the world including: U2, Eminem, Kendrick Lamar, J Cole, Lady Gaga, and many more. As a leader in the music industry, we are always looking for talented and driven individuals to join our family.

How we LEAD:

As the Digital Marketing Coordinator your primary responsibility will be to work with and support the team members within the Digital Marketing Department (Digital Marketing Project Managers, Social/CRM Manager, and Department Head) across projects and initiatives within catalogue and new releases.

How you’ll CREATE:

Communicate and work collaboratively across label departments including Sales, Marketing, Product Development, Finance, and Production
Manage invoices and budget communication internally as well as vendor communication
Coordinate and submit T&E for department needs on occasion
Schedule and publish digital & social content across owned media and controlled social channels including Wordpress/Drupal CMS, Facebook, Twitter, Instagram, YouTube, Flipgram and others when needed. In event driven instances, execute in live-time
Manage automated submissions across partners and follow through on details needed within portal processes: Vevo Submit, Facebook Media Partner Support, UMG’s internal Globe (conference rooms, etc.), among others
Create trackable, affiliate links for multi-tiered campaigns and initiatives and monitor performance
Develop creative assets where needed (images, videos, gifs, pull B2B label/artist assets)
Contribute ideas and participate in brainstorms and throughout campaign planning – keep abreast of existing and emerging media and marketing trends
Pull and evaluate consumer data aligned as needed on campaigns and for monthly reports
UI/UX testing prior to development launches
Liaise with central teams and third party developers around Google Analytics scripts and needs across owned media and upcoming development projects
Track catalog anniversary & event calendar to ensure socials are aligned
Coordinate digital promo/sweepstakes logistics
Other responsibilities and duties as assigned

Bring your VIBE:

Bachelor’s degree required
Relevant internship or equivalent prior coordinator experience, within the music industry a plus
Excellent written and verbal communication skills
Strong coordination and organizational skills
Aptitude for communicating and engaging on various platforms
Experience and desire to work in a fast-paced, high volume environment and ability to multi-task and prioritize
Highly adaptive to change
Consistently meet deadlines
Creative, self-starter with exceptional follow-up skills
Passion for music, emerging media, and innovation
Content editing a plus (image, video, content – Photoshop, Final Cut)
Ability to learn new software and analytics programs as necessary

Perks Playlist:

Competitive Compensation Package including Salary, Benefits and Generous 401k Savings Plan
Paid Time Off – Paid Holidays, “Gift Week”, Summer Fridays
Student Loan Repayment Assistance
Employee Developmental Support
Annual Gym Reimbursement Package
Pet Insurance, plus much more!

Universal Music Group is an Equal Opportunity Employer

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.