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Associate Director, Digital Marketing

Boston, MA

Who we are

Drizly is the world’s largest alcohol marketplace and the best way to shop beer, wine and spirits. Our customers trust us to be part of their lives – their celebrations, parties, dinners and quiet nights at home. We are there when it matters - committed to life’s moments and the people who create them. We partner with the best retail stores in over 1400 cities across North America to serve up the best buying experience. Drizly offers a huge selection and competitive pricing with a side of personalized content. That is what we do. Who we are is a different story.


We are more than just another tech company. There is an intellectual curiosity that occurs at Drizly. We have a desire to question, to understand, to figure it out. Bottom line, we solve it. We value not just the truth but the process to get to the truth, to deliberate, decide and then act. Most importantly, we care. We care about our customers. We care about our company. We care about our team.


We are blazing a trail in an industry that hasn’t changed in nearly a century, and that doesn’t scare us (well, not all the time) -and even when it does, it doesn’t stop us, it energizes us.


Who you are

You are a data-driven and problem-solving marketer with such excitement that you demonstrate your high-level experience of the digital market to drive results. You are well-versed in industry standard tools and know the technical skills needed for your own success in this role. You might even be an early adopter of new technologies that enable you to meet aggressive acquisition goals, but you know the difference between a shiny new thing and something that can tangibly optimize performance. Even when decisions need to be made on the fly, you are comfortable with iterating, but you also consistently execute high decision quality by using data and analytics.


You have a proven track record of Digital Marketing Success and have 6+ years of experience working with direct to consumer e-commerce companies or performance based marketing agencies. You have exciting, direct hands-on experience and are a SME in Paid Social, SEM, and other channels. You see us and know exactly where you want to have impact.


What the role is

In the Associate Director, Digital Marketing position you will be part of the small, but mighty marketing team. We need you to provide strategic digital media leadership and maximize new buyer growth in our digital channels.


The team prides itself on getting results and always demonstrating data to improve. This role will have an emphasis on the technical side of marketing to ensure we are properly reporting all results and optimizing performance. 


In this role you will:

  • Provide strategic leadership in short, and long term goals for digital channels, to improve performance
  • Direct and maximize new buyers within acquisition targets and budget constraint
  • Manage a small but mighty team by being a player/coach 
  • Continuously optimize campaigns for performance
  • Increase new buyers to meet aggressive targets in channels
  • Collaborate with data science team to design experiments and find optimization wins


The Other Stuff:

  • Competitive Salary
  • One-on-one professional coaching with an external expert
  • Health, Dental and Vision Insurance
  • Flexible vacation policy
  • 401(K) Plan with Employer Match
  • Added perks


You do you.

Drizly is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status


For Colorado-based roles: The salary/hourly rate range for this role is $113,400 per year - $133,400 per year. You will be eligible to participate in Drizly's bonus program, and may be offered an equity award, commissions, & other types of comp. You will also be eligible for various benefits. More details about our company benefits can be found at the following link: https://drizly.com/careers.


BEFORE YOU APPLY...

We ask that you please remove all identifying information from your resume before you upload it on the next page in an effort to help us remove unconscious bias from our resume review process. Drizly is committed to cultivating an inclusive environment where a diverse group of people can and want to do their best work, and that starts with our hiring practices.

 

Identifying information includes your name, photos, LinkedIn URL, email address and more.


You must reside in the United States to be considered for this position.

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